A vodcast is a video recording of a lecture. You can download to your computer and watch at your convenience.
You will receive an email with the password and download instructions for this vodcast upon payment of the registration fee.
The live lecture took place Jan 25, 2018.
With Rick Lau
In this workshop, Rick Lau (a seasoned healthcare marketer who has built and sold 100+ clinics) will teach you how to get more new patients with digital marketing without breaking the bank.
What you’ll learn at this marketing workshop
1) How to keep up with google in 2018
Whether you clinic is ranking on page 1 or not ranking at all, make sure you understand the latest marketing trends so you stay on top of your competitors
2) How to use Facebook and content marketing to grab more new patients
Whether you have a marketing company or you do it all yourself, learn easy to implement tactics to boost conversion rates on your traffic using content, email funnels, and social media.
3) Get easy to implement marketing tactics when cash is tight
Learn from Rick’s last 15 years of hard work and struggle on online marketing so you can get the shortcut to getting more new patients without breaking the bank.
Rick Lau is a seasoned healthcare entrepreneur who has successfully built 3 multi-million dollar healthcare companies over the past 15 years. The key to Rick’s success has been his ability to master three key business principles - systems, funnels, and leadership. Driven by his experience, knowledge and passion for business, Rick now mentors clinic owners to scale and multiply using proven principles.
Rick’s entrepreneurial journey started from humble beginnings. His first company, pt Health, began as a small business and transformed into a company that grew to a network of 100+ rehab clinics across Canada. Rick’s second company, CSC, is a one stop shop for clinics and is one of the largest e-commence healthcare supplier in Canada.
Rick’s third company, CallHero, a call performance and training software, was created to hold the front desk staff accountable for answering and booking more patients over the phones.
Rick also hosts the biggest clinic owner event in Canada, ACCELERATE: The Ultimate Clinic Owner Business Summit. Sold out early to a hungry crowd of hundreds of clinic owners, Rick delivered cutting-edge keynote speeches alongside 12 other 7-figure health business owners.